September 30, 2026Studio POVProcess Lens (2)
From research to wireframe: what the first two weeks look like
Brand web design process at Doxa front-loads meaning. Week one covers competitive read, audience tensions, and positioning draft. Week two locks verbal direction and narrative architecture before wireframes commit structure.
Week one outputs
Category map, proof inventory, tension statement, and draft positioning line.
Week two outputs
Messaging hierarchy, page-level story assignments, and wireframes that encode the thesis in navigation and module order.
FAQ
- What inputs do clients provide?
- Existing assets, sales conversations, proof, and access to stakeholders who own truth.
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